We advertise spiritual pleasure surpasses material. Through our public chanting we mercifully share spiritual joy with those unaware, letting them pursue it.
A cruising teenager spotted jolly devotees dancing downtown. He thought, “That’s what I should be doing.” In two weeks he joined the temple, then became initiated by Srila Prabhupada, and still loves to chant.
Harinama sankirtana is pleasurable, accessible, and spiritually uplifting, for both ourselves and others.